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CONTACT | CAREERS | (608) 849-5410
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      • AC Installation
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      • Arlington, Wisconsin
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  • About
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Providing Residential Heating and Cooling (HVAC) Services Providing Residential Heating and Cooling (HVAC) Services Providing Residential Heating and Cooling (HVAC) Services Providing Residential Heating and Cooling (HVAC) Services
  • Heating
    • Heat Pump Installation & Repair
    • Heating System Replacement
    • Gas Furnace
    • Garage Heaters
    • Boilers
    • Geothermal
    • Mini-Split Units
  • Cooling
    • Air Conditioner
      • AC Installation
    • Mini-Split Units
  • Indoor Air Quality
    • Air Filtration
    • Air Purification
    • Humidifiers
    • Dehumidifiers
    • Controls & Thermostats
  • Other Services
  • Service Area
    • Columbia County
      • Arlington, Wisconsin
      • Lodi, Wisconsin
      • Poynette, Wisconsin
    • Dane County North
      • Black Earth, Wisconsin
      • Cottage Grove, Wisconsin
      • Cross Plains, Wisconsin
      • Dane, Wisconsin
      • Deerfield, Wisconsin
      • DeForest, Wisconsin
      • Madison, Wisconsin
      • Maple Bluff, Wisconsin
      • Marshall, Wisconsin
      • Mazomanie, Wisconsin
      • Middleton, Wisconsin
      • Monona, Wisconsin
      • Shorewood Hills, Wisconsin
      • Sun Prairie, Wisconsin
      • Waunakee, Wisconsin
    • Dane County South
      • Fitchburg, Wisconsin
      • McFarland, Wisconsin
      • Mount Horeb, Wisconsin
      • Oregon, Wisconsin
      • Stoughton, Wisconsin
      • Verona, Wisconsin
  • About
    • About Pharo
    • FAQs
    • Energy Efficiency
    • Blog
    • Newsletters
    • Glossary
    • Careers

Blog

Home » Blog
 Why Proper AC Installation Matters More Than the Brand You Choose
0
By Flamingo Theory SEO Team SP
In General
Posted September 26, 2026

Why Proper AC Installation Matters More Than the Brand You Choose

Ask five homeowners in Madison what makes a good air conditioner, and many will start by listing brand names. Carrier, Bryant, Trane, Lennox. The name on the outdoor unit certainly matters, but [...]

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 How Long Does an Air Conditioner Last in the Midwest Climate?
0
By Flamingo Theory SEO Team SP
In General
Posted September 15, 2026

How Long Does an Air Conditioner Last in the Midwest Climate?

Every Wisconsin homeowner eventually reaches the same summer moment. The air conditioner kicks on, and for a second too long, nothing happens. Before assuming you need a new system, it helps to [...]

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 Central Air vs Ductless Mini-Splits: What’s Best for Wisconsin Homes?
0
By Flamingo Theory SEO Team SP
In Blog, General
Posted August 20, 2026

Central Air vs Ductless Mini-Splits: What’s Best for Wisconsin Homes?

Choosing between central air and ductless mini-splits is one of the more consequential decisions a Wisconsin homeowner will make about their comfort and their utility bills.  The right answer [...]

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 How Cold Is Too Cold for an Air Conditioner to Run Safely?
0
By Flamingo Theory SEO Team SP
In Blog, General
Posted August 6, 2026

How Cold Is Too Cold for an Air Conditioner to Run Safely?

Madison springs and falls have a habit of throwing homeowners a curveball. One day it is 75 degrees and stuffy inside, and the next it drops into the 40s overnight while the thermostat is still [...]

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 Signs Your Boiler Is Losing Efficiency Before It Breaks Down
0
By Flamingo Theory SEO Team SP
In Blog, General
Posted July 17, 2026

Signs Your Boiler Is Losing Efficiency Before It Breaks Down

Most boilers do not fail out of nowhere. Long before a system finally gives out on the coldest night of the year, it usually leaves a trail of clues: a gas bill that keeps creeping up, a room [...]

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 Is Radiant Heat a Smart Option for Older Homes?
0
By Flamingo Theory SEO Team SP
In Blog, General
Posted July 10, 2026

Is Radiant Heat a Smart Option for Older Homes?

Winter mornings in an older Madison home have a certain personality. The furnace kicks on, the floors stay stubbornly cool anyway, and by the time coffee is ready you’ve usually pulled on a [...]

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 How Do Boilers Perform During Wisconsin’s Coldest Winters?
0
By Flamingo Theory SEO Team SP
In Blog, General
Posted June 17, 2026

How Do Boilers Perform During Wisconsin’s Coldest Winters?

When temperatures in Madison drop into the single digits, and the wind off the frozen lakes makes it feel colder still, your heating system stops being a background convenience and becomes [...]

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 What Size Furnace Does My Home Need? A Wisconsin Homeowner’s Guide
0
By Flamingo Theory SEO Team SP
In Blog, General
Posted June 10, 2026

What Size Furnace Does My Home Need? A Wisconsin Homeowner’s Guide

There’s a question that comes up almost every time someone starts thinking about replacing their furnace: how big does it actually need to be? It sounds like it should have a simple answer. [...]

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 When Is the Best Time of Year to Replace a Furnace in Madison?
0
By Flamingo Theory SEO Team SP
In Blog
Posted May 18, 2026

When Is the Best Time of Year to Replace a Furnace in Madison?

The U.S. Department of Energy identifies high-efficiency furnaces, those rated 90% AFUE and above, as one of the most cost-effective heating upgrades available to homeowners. For Madison [...]

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 Are High-Efficiency Furnaces Worth It in Cold Climates Like Wisconsin?
0
By Flamingo Theory SEO Team SP
In Blog, General
Posted May 18, 2026

Are High-Efficiency Furnaces Worth It in Cold Climates Like Wisconsin?

Madison winters do not go easy on heating equipment. Dane County temperatures regularly hit single digits and below, and the furnaces that keep homes livable run hard from December through [...]

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Pharo Heating and Cooling
LOCATION

PHARO HEATING COMPANY
5341 W. River Rd.
Waunakee, WI 53597

Waunakee: (608) 849-5410
Madison: (608) 233-1001
Fax: (608) 849-8855

After Hours Emergency Service:
(608) 250-2145

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WAUNAKEE LOCATION

5341 W River Rd
Waunakee, WI 53597

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